Posts in Small Business Marketing
The Big Question: Which Social Media Platforms Should You Be On?

LinkedIn, Facebook, Instagram, TikTok … the list goes on. In this episode of Marketing Mums, Ann and Anastassia answer the big question when it comes to social media: Which social platforms should your business be on? They share which platform is best based on your business. Additionally, they share tips on how to make the most of your chosen social media platform.

  • Today's actionable item is to claim your apple maps listing for your business.

  • Want to learn more about Social Media Marketing? Head over to our blog.

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Community Management: Why Does it Matter?

In this episode of Marketing Mums, Ann and Anastassia discuss community management. They share different ways to connect with your community - both online and in person.

Today’s actionable item: Find your industry hashtags. Think about what hashtags really matter for your industry and use them. They’re a powerful tool for your business. Looking for help on finding your industry hashtags?

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Social Media Decoded

In this episode of Marketing Mums, Ann and Anastassia address social media marketing. They share tips and tricks to optimize your engagement on social media - including what social sites are the best for your business and what time of day to post. They also explain engagement: how to follow up on posts to overall enhance your brand.

Today’s actionable item: look at your insights.

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Email Marketing Simplified

In this episode of Marketing Mums, Ann and Anastassia break down email marketing. They share how to fight subscriber forgetfulness while increasing mailing list numbers.

Today’s actionable item: create twelve email subjects. Start now - consider what emails you’re going to send over the next twelve months and create their subjects. Remember big and small holidays.

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Diving Into Digital Marketing

In this episode of Marketing Mums, Ann and Anastassia dive into digital marketing to help entrepreneurs market their businesses.

Together they discuss every aspect of digital marketing, including website basics, social media engagement, reputation and community management, content marketing. Additionally, they break SEO down to the basics and cover your digital marketing needs.

This episode’s actionable item: cause marketing.

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The Seven P’s of Marketing

Marketing Mums, Ann and Anastassia dive into marketing.

They discuss how much bigger marketing is than you might suspect. Ann and Anastassia share the 7 P's of marketing - Product, Pricing, Promotion, Place, People, Process, and Physical Evidence.

Additionally, in this episode, Ann & Anastassia add a new segment - Actionable Item. In this segment, they give you one item you can put to work in your business today.

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Intentional Marketing

In this episode of the Marketing Mums Podcast, Ann and Anastassia discuss being intentional with your marketing.

In order to truly master marketing, randomized ads and promotions won’t cut it. Intentionally marketing to your audience helps foster a closer bond between brand and buyer. Sometimes, having an outside opinion can help tremendously. There’s no shame in asking a third party to take a look at your website and social sites.

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