Creating a Successful Event

 Events are a great way to present your business to more potential customers or clients.  But how do you create a successful event?  I have spoken to people in dozens of industries who tell me the same story.  They created an event, spent money on food and staff only to have 1-3 people show up.

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Ann Brennan
Retail Truths

Marketing isn't one thing, it's everything.  As a small business owner your most important job is bringing in new customers.  Yes, customer service is important, but if you have no customers your business will not last long enough to build good customer service.

 

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Lessons Learned

Dave Cornthwaite teaches a lesson on adventure, "Say Yes More." I have learned that doesn't have to apply to one sort of adventure.  How do you apply it to your business?

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Ann Brennan