What Are Your Goals

When creating a digital marketing campaign, start with your goals. What are you trying to accomplish? How will you create content to accomplish those goals? Where will you post?

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Ann Brennan
The Importance of Business Reviews

At ASMM, we consider reviews to be so important to a potential customer's online presence that we won't even meet with a client until we have thoroughly researched their reviews and if we find their reviews are bad, we will not start a social media campaign with them until either they remedy the situation or we do.

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Ann Brennan
Social Media Marketing World Conference

Social Media Marketing World was an incredible experience and though I loved the weather and the people I met, the biggest gain will be for my clients.  I attended more than 15 sessions during my three days there and connected with dozens of people.  Most importantly I have come back armed with ways to up my clients' marketing games.

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Ann Brennan
5 BENEFITS OF DIGITAL MARKETING

Social media marketing changed the game for small businesses. For years we watched small businesses close because they didn’t have the huge marketing budgets needed for television, radio or even local newspapers.

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Ann Brennan
Creating a Successful Event

 Events are a great way to present your business to more potential customers or clients.  But how do you create a successful event?  I have spoken to people in dozens of industries who tell me the same story.  They created an event, spent money on food and staff only to have 1-3 people show up.

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Ann Brennan
Retail Truths

Marketing isn't one thing, it's everything.  As a small business owner your most important job is bringing in new customers.  Yes, customer service is important, but if you have no customers your business will not last long enough to build good customer service.

 

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Lessons Learned

Dave Cornthwaite teaches a lesson on adventure, "Say Yes More." I have learned that doesn't have to apply to one sort of adventure.  How do you apply it to your business?

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Ann Brennan